Art Direction and web design for The Panasonic Fearless campaign was supported with content rich overlays and standard flash units.  The campaign ran for 8 weeks and generated nearly 3,000 highly qualified leads. The program delivered 162% increase over forecast in unique visitors, a 191% increase over forecast in clicks, an 89% increase over forecast in click thru rates, a 2200% increase in sweepstakes entries over forecast, and a 174% increase over forecast in leads generated. 

Art Direction and wed design for Panasonic’s Abby Wambach sweepstakes campaign to build awareness of the product, educate consumers about the product through brand engagement, and generate leads.

Infusium 23's collection of hair products was positioned as a solution to the never-ending conversation about damage. The work included a digital media campaign centered around video and drove to a new responsive website. My task was UX design and art direction and web design.

assetSERV is a pre-configured Digital Asset Management (DAM) platform. The old website experience lacked a polished and professional design. It was very copy heavy and unable to tell a clear story of the product and its unique benefits. The UX and design challenge was to demonstrate the intuitive search, collaborative workflows, and advanced metadata capabilities of the assetSERV platform.

We created a series of 9 eLearning modules to support the 2018 launch of new OLED TV's. The design had to be beautiful to compliment the aesthetic of these high-end TV's, but the function simple, so the user, (LG employees) could easily learn about the exciting new features and selling tips across the various models.

Brut took to the digital space to target a younger audience of males. They needed to reposition themselves as a hip, youthful product and were against a competitive landscape with a much larger budget. They knew the had to start somewhere and the social space was a cost effective opportunity to talk to their new demo.

Terramar has been dedicated to utilizing the finest natural and synthetic fibers, fabrics and technologies to deliver what the customer needs. From the inside out. The UX and website design was created in that same spirit, reworked from the inside out.

Dr Cocoa is the first of its kind, chocolate flavored cough syrup. We developed the entire go-to-market strategy which was primarily focused on digital efforts. The creative reinforced the main ingredient, chocolate, and featured their beloved icon, "Dr. Cocoa."